Department of Mass Communications

Dr. Sameera Batool

Dr. Sumera Batool
Dr. Sameera Batool

Assistant Professor
Department of Mass Communications
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.,This email address is being protected from spambots. You need JavaScript enabled to view it.


  • Assistant Professor, Department of Mass Communication LCWU, 2016 to date

  • Lecturer, Department of Mass Communication, LCWU, 2010 to 2016

  • Lecturer, Media Studies Department, Kinnaird College for women, Lahore, 2009 to 2010

  • Lecturer, Department of Mass Communication, Govt. Fatima Jinnah College for Women, Chuna Mandi, Lahore, 2005 to 2009


  • Member of Association of Media and Communication Academic Professionals of Pakistan (AMCAP)

Graduate Students


Tayyaba Shahid

Hafsa Arshad

Maryam Naveed

Abeera Khalid

Ayesha Zubair


Sadia Majeed

Marayam Irshad

Mishal Fatima

Fatima Nawaz

Ayesha Idrees,

2015 – 2017

Ayesha Liaqat

Amna Younas

Safa Ilyas

Service Activity

  • Teaching at post-graduate, graduate, and undergraduate level

  • Research Supervisor

  • Administrative duties

Brief statement of research interest

Media and minorities, gender and media, media and ethics, media and foreign policy, new media trends.

  • Batool, S., Batool, F., Zia, A. & Saeed, R. (2018). The Struggle for women rights: A study of emergence of feminism in Pakistan (1947 to 2010). Journal of the Punjab University Historical Society, Vol. 31, No. 1.

  • Batool, S., Yousaf, R. & Batool, F. (2017). Bulling in social media: An effect study of cyber bulling on youth. Pakistan Journal of Criminology, Vol.9, No 4, Pp.119-13.

  • Batool, S., Naeem, M. & Batool, F. (2017). Gender construction and media narratives: Representation of gender in animated movies. Pakistan Journal of Gender Studies, Vol. 15, Pp 199-212

  • Zia, A. Batool, S., Yousaf, R. & Saeed, R. (2017). US print media framing of nuclear ambiguity: Israel vs. Iran. Journal of Politics and International Studies, Vol. 3, Issue 1, Pp. 01-20

  • Zia, A. Batool, S. Yasin, Z. (2016). Women harassment at workplace: A study of Pakistani television channels. Global Media Journal, Vol. IX, No. 1.

  • Batool, S., Yasin, Z. & Khurshid, T. (2015). Comparative study of peace process between Pakistan and India in The News, Daily Dawn and The Times of India: A case study of ‘Aman Ki Asha’. Journal of Political Studies, Vol. 22, Issue - 2, Pp. 511-527.

  • Batool, S. & Ishaq, S. (2014). Impact of TV crime shows on rob criminals of district camp jail, Lahore: A critical analysis of Travis Hirschi’s social bond theory. Pakistan Journal of Criminology, Vol. 6, No. 2, Pp. 13-22.